Will FTC's 'Do Not Track' Change How You Do Business Online?

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How the FTC's 'Do Not Track' Idea May Affect Your Site Targeting customers with effective Web tracking tools may get a little harder if the FTC moves forward with its proposed Do No Track list. Like the popular Do Not Call list, such a program would restrict businesses' capacity for reaching out to potential buyers, preventing companies operating online from collecting identifiable information and using it to target products and services efficiently. How would Do Not Track impact your Web site? Katherine Noyes has the story this week. - Executive Editor Robert Strohmeyer Top Story How the FTC's 'Do Not Track' Idea May Affect Your Site As the FTC?s proposal gets discussed and debated, small businesses should begin considering now how it might affect their Websites. Here's what to consider. Share: PCW Business Center Blogs AVG Free Update Bricks 64-Bit Windows 7 PCs An update for AVG Free may have caused computers to restart and not turn on again--but there is a cure. Share: What Google's Search Change Means for Your Website Now that Google tweaked its search algorithm to downgrade sites like DecorMyEyes that have bad reputations, small businesses should re-examine their search engine optimization strategies. Share: 'Natty Narwhal' Alpha Offers Peek at Ubuntu 11.04 An early release of the 3D-enabled Linux operating system is now available for a test drive. Share: Share: News for Your Business Google Search Engine Now Detects Bad Businesses WikiLeaks Vows to Never Say Die With 355 New Websites WikiLeaks' Founder Assange Arrested in London WikiLeaks: A Terrorist's Best Friend? Operation Payback: WikiLeaks Avenged by Hacktivists IE9 "Do Not Track" Feature Prone to User Error WikiLeaks Founder Praised by Pentagon Papers Exposer Google Could Face Lawsuit From Chinese Ad Resellers Get More Business News & Reviews Must-Have Android Apps for Business Visit our new AppGuide for reviews on ten of the most useful business apps for your Android smartphone. 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